West Kowloon Discovery: Steps Challenge

Event Overview

Under the “10,000 Steps a Day” Campaign, the theme for 2023/24 was “Walk Together for Health and Happiness” to encourage the public to walk with family members for leisure or daily activities to build an active lifestyle and improve physical and mental health. As such, the Department of Health organised a Lazy Lion Facebook Filter Prize Game, “West Kowloon Discovery: Steps Challenge” in January 2024 with the support of the West Kowloon Cultural District.
The challenge took place in West Kowloon Cultural District. Public were invited to stroll in the West Kowloon Cultural District with their family or friends, and take creative photos by using Lazy Lion Facebook Filters at six checkpoints inside the park with the theme of “Walk Together for Health and Happiness” to enter the game. Winners can get Lazy Lion complimentary gift(s) upon completion of the following FIVE Steps:

“Follow” Lazy Lion FB and “Like” the post of the game (January 2nd);
Download Lazy Lion FB filters;
Go to the six Checkpoints, using the Lazy Lion FB filters to take photos with family members or friends with the theme of "Walk Together for Health and Happiness";
Upload the photos taken at the six Checkpoints to the FB story, tag the Lazy Lion FB page, and take a screenshot; and
Send the six screenshots to the Lazy Lion FB inbox to enter the game.